The region's most powerful country station targets the 25-54 year old with the best music and most popular personalities. Bull Morning's are your daily dose of caffeine each morning, Mercedes helps the time cruise through your midday, K.C. gets you home with the Bull Ride Home, Whitney Allen has more winning in the evenings and After Midnight with Blair Garner works along side the 3rd shifters. The Bull features interactive contests and promotions that listeners love! The bull kicks up the music that keeps our listeners tuned.
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Mix 107.3 is the most powerful and listened to station in the region. The Hot Adult Contemporary format targets adults 25-54. Live and local talent on The New Mix 107.3 keeps you up and moving throughout the day.
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